Four Star Restaurant Marketing Cookbook -
Recipes for Restaurateurs™

Recipes for Restaurateurs is a restaurant marketing cookbook. It isn’t a cookbook for preparing food in a kitchen; “Recipes for Restaurateurs” is a resource written in a reader-friendly format with over 250 photos and real restaurant case studies, along with100 field tested tips, tools and tactics of successful marketing recipes (marketing programs), ingredients needed, and directions (a tactical guide), to generate sales, create awareness and build any restaurant brand.

Recipes for Restaurateurs chapters include:  special occasion promotions to drive lunch or dinner sales, grand openings, publicity stunts, community relations and fundraisers, how to create and execute contests, holiday events, target kids and schools, and motivating and keeping employees.

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